The facelifted Nissan Grand Livina will be launched in Malaysia early September, which is a little more than a month away. This is according to Campaign Asia-Pacific, a publication covering the advertising industry.
The report says that Edaran Tan Chong Motor chose Draftfcb Malaysia as the ad agency responsible for the refreshed Livina campaign. Draftfcb won a three-way pitch that involved Leo Burnett and Bates. Besides the usual ATL TV spots and print ads, there will be a digital campaign, so keep your eyes peeled.
The facelifted Livina range, which includes the five-seater Livina X-Gear and seven-seater Grand Livina MPV, made its motor show debut earlier this year at Auto Shanghai 2013. You would have seen local spyshots of the Livina testing in Malaysia, too, snapped before the car was launched in Indonesia in May.
In ASEAN’s largest economy, where the MPV is king, the Livina gets a new Xtronic CVT transmission with the revised HR15DE 1.5 litre engine, while the 1.8 litre variant soldiers on with the existing four-speed auto. In Malaysia, the pre-facelift Grand Livina uses either a 1.6 or 1.8 litre engine, both with four-speed autos.
We suppose the latter will stay on unchanged, but the question remains whether ETCM will adopt the new 1.5 litre/CVT combo or maintain status quo. Not long to go before all is revealed!
The post Nissan Grand Livina facelift launching in September appeared first on Paul Tan's Automotive News.
via Paul Tan's Automotive News http://paultan.org/2013/07/31/nissan-grand-livina-facelift-launching-in-september/
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