Amazon's really laid off the pomp and circumstance this year. Between a new Paperwhite e-reader and a trio of tablets, the company's hosted nary a press conference; just a couple of small-scale meetings. In the case of the Paperwhite, the reason seems clear. From the name on down, nothing about the device screams "major upgrade." Both the hardware and software received some tweaks, sure, but, well, if this were an Apple product, it would almost certainly be called the Kindle Paperwhite S. Then again, we loved the Paperwhite the first time around, so why mess with near perfection?%Gallery-slideshow99545%
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