Friday 13 September 2013

Editor's Letter: The secret is out

In each issue of Distro, Executive Editor Marc Perton publishes a wrap-up of the week in news.


DNP Editor's Letter The secret is out


This week's Distro includes our first hands-on looks at Apple's new iPhones, the 5c and 5s. And you should read them -- and check out our hands-on videos. But I'm not going to be spoiling anything by saying that we didn't find anything about the new phones very surprising. After months of speculation, leaks and rumors, Apple's iPhone event this Tuesday was something of a letdown. From the "champagne" iPhone 5s, to the phone's fingerprint reader, to the "budget" 5c series, virtually everything that was announced on Tuesday was public knowledge -- or at least well-circulated on the rumor mill -- well in advance. Unlike earlier Apple announcements, there was no "one more thing" lurking under the covers. The launch of the iPhone 5c and 5s was a by-the-numbers Apple event that could have been assembled from an Apple launch kit. Tight guest list and carefully orchestrated media buzz? Check. Black-shirted CEO? Check. Brief performance by an aging pop star? Check. Excitement and surprises? Sorry, not this time.


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